PassionPlacement.Com Recruitment Platform Taps Into The Growing Demand for Purpose-Driven Employment

Boston, MA, December 29, 2020 / vWire/ – Addressing the increasing demand for purpose-driven employment, Co-Founders Bonnie Brown and Paul Turcotte launched, a career matchmaking platform placing mission-aligned hires for companies that make a difference for people, the planet and animals.

“Passion Placement grew out of my frustration as a financial professional looking to apply my own career skills to helping animals and improving life on the planet, only to find myself jumping from one site to another, back and forth, thinking there has got to be a better way,” said Co-Founder Bonnie Brown.

“I wanted to help mission-driven people use their skill set for companies making a positive impact. We now offer recruiting, job posting, and consulting for both companies and candidates so we can all use our talents together to create a better world.”

The Covid Clarity: Do what is meaningful or what’s the point?

Bonnie and Paul’s timing couldn’t be better. The stress of Covid and the dire environmental circumstances around the globe are forcing many to pivot in how they spend their 9-to-5. Candidates are focusing on what’s important to them for the future, including how their food is sourced and putting an end to animal agriculture, a leading contributor to climate change. Covid, coupled with people’s desire to find hope in 2021, has crystalized a ‘New Year, New Career’ for many.

“I’m looking to switch to a more mission-aligned job because our future depends on it. I want to do everything I can to make this world a safer, more equitable place, both in my personal life, as well as my professional life,” said MK (anonymous) when asked about finding a job during Covid. According to Bonnie, this sentiment is increasingly common.

Curtis, agrees. “We are living through a very chaotic time where I don’t feel in control of many things. Believing in the mission or purpose of a company makes me feel my job will be important and that I can make difference even on a small scale.”

It’s A Brave New World

Employees aren’t the only ones who benefit from’s services. “At abillion we get really excited about folks that are mission driven like us. Having that passion is like rocket fuel. It means you get through problems faster, find solutions faster, love your team more and it’s easier to form a bond and trust between the individual and the company,” shared abillion Founder, Vikas Garg.

Revolution Gelato Founder, Jared Olkin agreed. “Values alignment in the Revolution Gelato team and our partners is simply a must-have. I’ve found that when we work with people who really believe in what we are doing and why, it shows — not only are they the most dedicated, but also we can trust them implicitly to represent the brand.”

ABOUT PASSIONPLACEMENT.COM is a career matchmaking platform offering recruiting, job posting, and consulting for both purpose driven companies and candidates.

Spanning all types of positions and industries from the intern to the CEO, from the volunteer to the board member, aligns people with organizations which share the mission of taking animals out of the supply chain for the benefit of the planet, health and animals. @PassionPlacement


Contact: Elysabeth Alfano,

Plant Powered Consulting

T: (312) 391-2883


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